These 36 Facebook ad hacks are based on countless heuristic analyses. See how we used them to cut FB spend in half, double leads and more.
design and messages match with your Facebook target audience. Johnathan Dane from KlientBoost likes to divide Facebook audiences into three distinct groups.
Match the ad’s offer on the landing page.
AdWords has a few dirty little secrets they don’t want you to know about. The first is that their “Quality Score” is weighted to provide more clicks for ads
Johnathan Dane is the founder of KlientBoost, a no-nonsense, creative kick-ass AdWords and landing page agency that hustles for results and ROI. If you thought this article was good, you should see what he’s writing on their company blog .
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Do you manage Facebook ad campaigns?.
How to Use Facebook Ad Rules to Optimize Your Ad Campaigns by Johnathan Dane on Social Media Examiner.
Social media marketers optimize all sorts of things such as landing pages, audiences, and ad creative, but not day-to-day campaign management. That’s where Facebook’s ad optimization rules come in.